If you’ve been following along with us over the past couple of weeks, you’ll know something has been in the pipeline behind the scenes. Today we finally lift the lid.

...And officially announce our rebrand.

It’s really important to us that we share our transformation with you all. We hope you choose to continue this journey with us. As we grow, alongside you.

Meet Stevie Jean.

The rebrand and redesign of our business has been a very conscious decision and we’re so clear on our intentions moving forward. We’ve come a long way since our bohemian origins. And as we stare into the eyes of our rebrand – it just feels right.

Where We Were

Never could we have dreamed of the enormous support we’d receive when WHJ first launched. Or the way our humble business would grow. In the early days, our style was in tune with who we were.

But –

You’ve Grown: We’ve Grown

Like you, we’ve changed too. Our style has evolved. And we feel it’s finally time to refresh our own look.

We’ve come such a long way in the last 6 years. And we’re moving in a direction that we’re both so passionate and confident about. Every last piece has fallen into place – And now, it’s time.

We’re Reinventing Our Brand: Not Ourselves

While our vision, ethos and team will remain the same… Stevie Jean’s style will embody a more sophisticated reinvention of Wild Heart Jewellery. We’ll never forget our roots – And Stevie Nicks will always be our forever-muse.

Our Vision

We’re committed to bringing you ethically made, raw and edgy pieces. Expect simple and clean designs – with a continuation of 70s nostalgia. Stay tuned for a new HQ in the works, too.

Here's a little look back over the last six years.